Suzuki Equator (12)
2009 Suzuki Equator Rmz-4
2012 Suzuki Equator Rmz-4
2009 Suzuki Equator Sport
2009 Suzuki Equator Sport
2012 Suzuki Equator Sport
2009 Suzuki Equator Premium
2010 Suzuki Equator Sport
The Suzuki Equator is a mid-size pickup truck produced by the Japanese manufacturer Suzuki from 2008 to 2012. The vehicle was created in collaboration with Nissan, and was essentially a rebadged and slightly redesigned Nissan Frontier. Suzuki's primary goal was to offer a competitive pickup truck in the North American market that would appeal to buyers due to its reliability and functionality.
Despite the interesting concept and fairly high build quality, the Suzuki Equator did not become a bestseller on the market. Sales of the car did not reach the expected heights, which led to its discontinuation in 2012. In this article, we will take a detailed look at the history of the model, its modifications, available colors, years of production, sales volume, and also discuss the most successful and problematic aspects of the Suzuki Equator.
History of the model and modifications
Start of production and cooperation with Nissan
The Suzuki Equator entered production in 2008. The vehicle was built on the Nissan F-Alpha platform, which was also used for the Nissan Frontier. This collaboration allowed Suzuki to quickly enter the mid-size pickup market without having to develop a vehicle from scratch.
Available modifications
The Equator was offered in several trim levels, including King Cab and Crew Cab. Various trim levels were also available, such as:
- Base
- Comfort
- Premium
- Sport
The cars were equipped with both 4-cylinder and V6 engines, allowing buyers to choose between economy and power.
Colors and years of production
Available colors
Among the available colors of Suzuki Equator are the following:
- Black
- Silver
- White
- Red
- Blue
- Gray
Years of production
The Suzuki Equator was produced from 2008 to 2012. During this time, the car went through several minor updates, mostly related to the interior and available options.
Sales and Popularity
During its life, the Suzuki Equator failed to achieve significant sales. According to various estimates, about 5,000 units were sold during the entire production period. The main reasons for the low sales include the limited number of Suzuki dealerships in North America and strong competition from other manufacturers.
Most successful aspects
One of the most successful aspects of the Suzuki Equator was its reliability. The car received positive reviews for its strength and durability, as well as its good off-road capabilities, especially in the Sport trim with all-wheel drive.
Problematic aspects
The main problematic aspects of the Suzuki Equator were limited availability and lack of brand recognition in the pickup segment. In addition, some owners reported problems with the transmission and electronics, which also affected the overall reputation of the model.
History of the Suzuki Equator model
Developed in collaboration with Nissan, the Suzuki Equator pickup truck was first introduced in 2008 as an alternative for those looking for a reliable and functional mid-size truck. This model was inspired by the Nissan Frontier, but had unique Suzuki styling and specification features.
During its production, Equator has undergone several changes and modifications, reflecting changing market demands and technological innovations.
Modifications and features
Base trim: Included a reliable 2.5-liter four-cylinder engine, as well as a number of standard options, making it an ideal choice for everyday use.
Advanced Options: Some Equator models came equipped with more powerful engines, such as the 4.0-liter V6, and luxury options, including navigation systems and upgraded sound systems.
Available colors and years of production
- 2009: Color offerings included Brilliant Silver, Navy Blue, Red River and more.
- 2010: New shades such as Desert Gold and Liquid Metal were added.
- 2011: Limited edition with exclusive Sunburnt Orange colour released.
Sales volume and most successful models
Despite its small market share, the Suzuki Equator has proven to be quite successful, attracting buyers with its reliability and functionality. The most successful models included those with extended equipment and improved engines, providing greater performance and comfort.
Problematic models and common faults
While the Suzuki Equator had its advantages, some models were plagued with common problems, including transmission and electrical system issues. These issues could cause maintenance costs and unexpected breakdowns for owners.
Overall, the Suzuki Equator has made its mark on the midsize truck market, offering reliability and functionality combined with unique Suzuki styling. Despite some issues, it remains a popular choice for those looking for a balanced combination of power and comfort in a truck.